Tuesday, November 24, 2009

Social Media Revolution

Is social media a fad? Or is it the biggest shift since the industrial revolution? Welcome to the revolution.

By 2010, Gen Y will outnumber baby boomers. 96% of them have joined a social network. Social media has overtaken porn as the #1 activity on the Web. 1 out of 8 couples married in the US last year met via social media.

    Years to reach 50 million users:

    * Radio: 38 years
    * TV: 13 years
    * Internet: 4 years
    * iPod: 3 years
    * Facebook: Added 100 million users in less than 9 months
    * iPod applications: Downloads hit 1 billion in 9 months

    If Facebook were a country, it would be the world’s 4th largest.

    1. China
    2. India
    3. United States
    4. Facebook
    5. Indonesia
    6. Brazil
    7. Pakistan
    8. Bangladesh

Yet, China’s QZone is larger than Facebook with more than 300 million people using their services.

A 2009 study by the US Department of Education revealed that on average, online students outperformed those receiving face-to-face instruction. 1 in 6 higher education students are enrolled in an online curriculum.

80% of companies are using LinkedIN as their primary tool to find employees. The fastest growing segment on Facebook is 55-65 year old females.

Ashton Kutcher and Ellen Degeneres have more Twitter followers than the entire population of Ireland, Norway, and Panama. 80% of Twitter usage is on mobile devices. People update anywhere, anytime. Imagine what that means for bad customer experiences.

Generation Y and Z consider email passé. In 2009, Boston College stopped distributing email addresses to incoming freshmen.

Full Story :- http://itpromarketer.com/2009/11/social-media-revolution/