Tuesday, April 21, 2009

Publisher on Iphone can make money a recent study indicates - lots of it

Yes, iPhone Apps Make Money
According to Flurry, iPhone applications can and do make money. Not all apps make it, of course, but those that do can actually make good money. A strong publisher with two titles a month can expect $10 million to $15 million in sales through the iPhone channel, if the titles are well-marketed, says the report.

But "well-marketed" is the key word here. The iPhone app industry is beginning to resemble the music industry with its "hit-driven" nature. One "hit" gets a developer on the map and gives them the chance to sell more apps. Successful apps often resemble successful songs: you need a good artist, a good producer, a strong distributor, and plenty of promotion.

Source: Readwrite - The State of the Smartweb