There are 3 phrases that have rarely been spoken in the same sentence recently: Jobs 2009,Social Media and Mobile Technology are the exception. According to a report by Indeed, 7 of the 10 fastest growing opportunities of 2009 were social media or mobile-tech related, with Twitter showing the strongest growth.
This isn’t surprising, of course, as growth is relative and where we were before as social media was not nearly the buzzword in 2008 as it was in 2009. The important aspect here is that as 2010 rolls through, we should expect the gains to continue and the relationship between the economy and the social web to stay tied hand-in-hand.
Until the “next big thing” comes out to replace sites like Twitter and Facebook as valid business needs, we shouldn’t expect anything to change. The trends will continue.
In other words, 2010 looks like it will be a tremendous year of growth for social media as a profession.
Source:http://soshable.com/social-media-and-mobile-tech-jobs-show-strongest-growth-in-2009/
Showing posts with label Mobile technology. Show all posts
Showing posts with label Mobile technology. Show all posts
Thursday, December 31, 2009
Saturday, December 26, 2009
Google’s Android To Hit 150,000 Apps By Next Year!!
Google’s Android Market growth has not been as fast or furious as Apple’s App Store, however, as more Android handsets are sold, that’s expected to change.
In fact, the Android Market may have as many as 150,000 apps by the end of 2010, according to Flurry, a mobile-application analytics firm, which merged with Pinch Media yesterday. In November, Apple said it had around 100,000 apps for the iPhone, which completely overshadows the 12,000 Android apps in existence. In an interview with Bloomberg, Flurry CEO Simon Khalaf said: “A lot of developers have come onto the Android platform” because of efforts by Verizon Wireless, Motorola and Google to promote the system.”
Flurry estimates that while Google will have between 100,000 and as many as 150,000 by the end of 2010, Apple could have 300,000. A handful of recent examples of applications that have moved from the iPhone to Android include: Evernote, CitySearch and Photobucket.
Many developers have held back making apps for the Android platform because it was unclear how big of a market it would become. That won’t be much of a question in 2010. Next year, Forrester Research is estimating that Google Android will take 10 percent of the mobile device market due to “heavy industry support” from Qualcomm, Verizon, Motorola, Google, and others.
Source:http://moconews.net
In fact, the Android Market may have as many as 150,000 apps by the end of 2010, according to Flurry, a mobile-application analytics firm, which merged with Pinch Media yesterday. In November, Apple said it had around 100,000 apps for the iPhone, which completely overshadows the 12,000 Android apps in existence. In an interview with Bloomberg, Flurry CEO Simon Khalaf said: “A lot of developers have come onto the Android platform” because of efforts by Verizon Wireless, Motorola and Google to promote the system.”
Flurry estimates that while Google will have between 100,000 and as many as 150,000 by the end of 2010, Apple could have 300,000. A handful of recent examples of applications that have moved from the iPhone to Android include: Evernote, CitySearch and Photobucket.
Many developers have held back making apps for the Android platform because it was unclear how big of a market it would become. That won’t be much of a question in 2010. Next year, Forrester Research is estimating that Google Android will take 10 percent of the mobile device market due to “heavy industry support” from Qualcomm, Verizon, Motorola, Google, and others.
Source:http://moconews.net
Friday, November 20, 2009
Official Google Phone confirmed for early 2010?
Ever since Android was first vaunted, people have been asking for an official Google Phone; however the search giant has always said it was only taking the lead in software, not hardware. Now, according to TechCrunch’s sources, that’s all going to change: they claim that an official, Google branded handset will drop in early 2010, with the company dictating every element of hardware and software to put together their own interpretation of today’s smartphone.
Who’s actually responsible for for hardware construction is still unconfirmed, though despite rumors of HTC involvement TechCrunch are saying it’ll be a Korean firm that produces the Google Phone. They’re leaning toward LG, since rival Samsung produces several of the components in the iPhone, a deal could lead Apple to pressure them not to get involved with the Google handset.
According to the sources, Google had hoped to have their phone on the market by the 2009 holiday period, but that timescale has slipped. However we should expect a “big push” in promotion and advertising in January 2010 in the run-up to launch. No hardware or form-factor specifications are known as yet.
Who’s actually responsible for for hardware construction is still unconfirmed, though despite rumors of HTC involvement TechCrunch are saying it’ll be a Korean firm that produces the Google Phone. They’re leaning toward LG, since rival Samsung produces several of the components in the iPhone, a deal could lead Apple to pressure them not to get involved with the Google handset.
According to the sources, Google had hoped to have their phone on the market by the 2009 holiday period, but that timescale has slipped. However we should expect a “big push” in promotion and advertising in January 2010 in the run-up to launch. No hardware or form-factor specifications are known as yet.
Monday, November 02, 2009
Mobile Phones are the New Computer
The mobile phone is the new computer. The desktop computer is not going away, but the smartphone market is growing fast. Phones are being used as computers by more people and for more purposes. Just as we still have supercomputers today but most people use desktop computers everyday, soon desktop computers will be relegated to the specialist and elite professional, and most people will use their mobile phones for their computing needs.
Already there are more mobile phones than computers connected to the internet. Smartphones are generally cheaper than computers. With their primary role as communication devices, they are often more useful. The smartphone of today will be the standard phone a few years from now. With profits from applications growing, we’ll see continued subsidies of the hardware and operating systems by manufacturers and carriers, keeping new phones cheap or free.
We’re also seeing a change in how people use computers. More often applications we use are centered around communications (more commonly termed “workflow”) than the more traditional personal computer task of document creation. In the business world, we file expense reports, approve decisions, or comment on proposals. As consumers, we read reviews, send short notes to friends, and share photos. Email is the killer app of the late 20th century, rather than the word processor or spreadsheet.
I’ve never been a gadget geek and have skirted getting into mobile application development before now. The actual engineering challenges of working with native code on a device doesn’t scare me, but just didn’t seem worth it. Developing apps for a phone typically meant that you were working for a carrier, directly or indirectly subjected to the whims of a monstrously large company, and often disconnected from the people actually using the application.
Mobile development also seemed to attract the same style of engineer as game development: interested in the tech for itself, with less interest in the end result, and a feeling that the application is “cool” because it runs on a gadget, independent of its usefulness. Mobile apps weren’t attractive to me as a developer or someone who might use them. I always said that I would start using a PDA when they had the resolution and battery life of paper, and the phone was suited for direct communication with another human being via voice.
Full Story Here: http://www.ultrasaurus.com
Already there are more mobile phones than computers connected to the internet. Smartphones are generally cheaper than computers. With their primary role as communication devices, they are often more useful. The smartphone of today will be the standard phone a few years from now. With profits from applications growing, we’ll see continued subsidies of the hardware and operating systems by manufacturers and carriers, keeping new phones cheap or free.
We’re also seeing a change in how people use computers. More often applications we use are centered around communications (more commonly termed “workflow”) than the more traditional personal computer task of document creation. In the business world, we file expense reports, approve decisions, or comment on proposals. As consumers, we read reviews, send short notes to friends, and share photos. Email is the killer app of the late 20th century, rather than the word processor or spreadsheet.
I’ve never been a gadget geek and have skirted getting into mobile application development before now. The actual engineering challenges of working with native code on a device doesn’t scare me, but just didn’t seem worth it. Developing apps for a phone typically meant that you were working for a carrier, directly or indirectly subjected to the whims of a monstrously large company, and often disconnected from the people actually using the application.
Mobile development also seemed to attract the same style of engineer as game development: interested in the tech for itself, with less interest in the end result, and a feeling that the application is “cool” because it runs on a gadget, independent of its usefulness. Mobile apps weren’t attractive to me as a developer or someone who might use them. I always said that I would start using a PDA when they had the resolution and battery life of paper, and the phone was suited for direct communication with another human being via voice.
Full Story Here: http://www.ultrasaurus.com
Wednesday, September 30, 2009
Motorola Cliq Gets Release Date, Price
Motorola on Tuesday finally revealed the pricing and release details for its eagerly anticipated first foray into the world of Google Android: The Motorola Cliq will debut on T-Mobile on November 2 for new customers, but existing customers will can sign up as early as Oct. 19.
The forthcoming handset, which was first announced earlier this month at the GigaOm conference in San Francisco, will be priced at $199.99 with a two-year T-Mobile contract. Voice plans for the phone begin at $29.99. Data plans start at $24.99. "[T]he CLIQ's total cost of ownership over the course of a two year contract stacks up well vs. the competition," writes T-Mobile in a press release issued today.
The touchscreen smartphone is built around Motorola's Motoblur OS, a skinned version of Google Android. The software is largely centered around social media sites like Facebook and Twitter.
Motorola is widely expected to launch a second Android handset early next month. Codenamed Sholes, the device is rumored to be the first Verizon handset to utilize Google's open OS.
Source:http://www.gearlog.com/2009/09/motorola_cliq_gets_release_dat.php
The forthcoming handset, which was first announced earlier this month at the GigaOm conference in San Francisco, will be priced at $199.99 with a two-year T-Mobile contract. Voice plans for the phone begin at $29.99. Data plans start at $24.99. "[T]he CLIQ's total cost of ownership over the course of a two year contract stacks up well vs. the competition," writes T-Mobile in a press release issued today.
The touchscreen smartphone is built around Motorola's Motoblur OS, a skinned version of Google Android. The software is largely centered around social media sites like Facebook and Twitter.
Motorola is widely expected to launch a second Android handset early next month. Codenamed Sholes, the device is rumored to be the first Verizon handset to utilize Google's open OS.
Source:http://www.gearlog.com/2009/09/motorola_cliq_gets_release_dat.php
Tuesday, September 08, 2009
Top Five Trends in Technology
Technology transforms at a very fast pace. The up-gradation and progression of technology is a continuous process and we see a number of products launched with retailored technologies. Understanding trends in technology can mean the difference between increasing revenue on the one hand and a failed business model on the other. These technologies impact the organization's long-term plans, programs and initiatives. They may be strategic because they have matured to broad market use or because they enable strategic advantage from early adoption.
The launch of the EEE PC, the MacBook Air, Nokia E71, etc. in 2008 added glitter in the technology trends. This year seems no less promising. Let us take a look at the technologies that are bound to make a stir in the market this year.
Cloud Computing : sign of changing software trends : -
This is one of the most hyped and awaited developments. Cloud computing is a style of computing that characterizes a model in which providers deliver a variety of IT-enabled capabilities to consumers. They key characteristics of cloud computing are;
1) delivery of capabilities “as a service,”
2) delivery of services in a highly scalable and elastic fashion
3) using Internet technologies and techniques to develop and deliver the services
4) designing for delivery to external customers.
It centralizes your data and applications on the Internet, which is probably the single most important paradigm shift going on today. Instead of operating a LAN (local area network), with all of its connected workstations and security concerns, you do everything on a hosted internet solution. Gone are the old security problems of connecting a network to the internet, since your whole operation is already on the internet.
Although cost is a potential benefit for small companies, the biggest benefits lies in the built-in elasticity and scalability, which not only reduce barriers to entry, but also enable these companies to grow quickly. As certain IT functions are industrializing and becoming less customized, there are more possibilities for larger organizations to benefit from cloud computing.
Mobile Computing : Securing Future : -
Computing has adorn a new form in shape of portable smart devices like BlackBerry and iPhone. 2008 saw the launch of iPhone 3G, Samsung's Omnia, Innov8, the Xperia. Infinite number of functionality are being offered in these mobile devices as the number of available applications explodes. Most smartphones are likely to come with 640 x 480 displays. A lot of graphic improvements are likely to come. Most of the cellphones will incorporate GPS, and the trend of preferring them to standalone GPS devices have started. Business communication has gone portable and it's time you join the trend!
Social Software & Social Networking : New paradigm of business communication
Social software comprises of a wide range of technologies, such as social networking, social collaboration, social media and social validation. Using marketing tools which utilize sites like Facebook and Twitter is a common phenomenon. Open sharing and transparency of data are the new trend in communication. A number of companies launch their ad campaigns which utilize Twitter. Businesses are planning to create environments like this on their intranets for their employees, to share ideas and solve problems like never before.
Virtualization : A New World ;
Much of the current buzz is Virtualization of servers, where, one server impersonating 5 servers, and pulling it off, is the new world of network computing. Virtualization to eliminate duplicate copies of data on the real storage devices while maintaining the illusion to the accessing systems that the files are as originally stored (data deduplication) can significantly decrease the cost of storage devices and media to hold information. This cost effective way of handling the deluge of data in business today is just another trend with which you must contend.
Trendy Notebook or Netbook?
Notebook or Netbook? You may have seen them around. A small (10 inches!) laptop computer designed for wireless communication and Internet access. A number of manufacturers are hot on this trend trying to produce the perfect mobile internet device. Every PC manufacturer released a netbook last year to allure the growing user segment. This product has synergy with the cloud, as it is well suited for remotely accessing web based applications. This type of product will be developed further as the future in the cloud looms. Sleeker designs, snazzier cases and the plethora of color options will be in demand. Next on the demand will be notebooks with LED backlighting technology. They are lighter & thinner than traditional screens, consume lesser energy, save almost 10 per cent energy, and do not use mercury. You might expect to see the combo dedicated graphics cards and on-board graphics in laptops. It will provide you the option to switch between graphics power and battery stamina depending on the need.
The launch of the EEE PC, the MacBook Air, Nokia E71, etc. in 2008 added glitter in the technology trends. This year seems no less promising. Let us take a look at the technologies that are bound to make a stir in the market this year.
Cloud Computing : sign of changing software trends : -
This is one of the most hyped and awaited developments. Cloud computing is a style of computing that characterizes a model in which providers deliver a variety of IT-enabled capabilities to consumers. They key characteristics of cloud computing are;
1) delivery of capabilities “as a service,”
2) delivery of services in a highly scalable and elastic fashion
3) using Internet technologies and techniques to develop and deliver the services
4) designing for delivery to external customers.
It centralizes your data and applications on the Internet, which is probably the single most important paradigm shift going on today. Instead of operating a LAN (local area network), with all of its connected workstations and security concerns, you do everything on a hosted internet solution. Gone are the old security problems of connecting a network to the internet, since your whole operation is already on the internet.
Although cost is a potential benefit for small companies, the biggest benefits lies in the built-in elasticity and scalability, which not only reduce barriers to entry, but also enable these companies to grow quickly. As certain IT functions are industrializing and becoming less customized, there are more possibilities for larger organizations to benefit from cloud computing.
Mobile Computing : Securing Future : -
Computing has adorn a new form in shape of portable smart devices like BlackBerry and iPhone. 2008 saw the launch of iPhone 3G, Samsung's Omnia, Innov8, the Xperia. Infinite number of functionality are being offered in these mobile devices as the number of available applications explodes. Most smartphones are likely to come with 640 x 480 displays. A lot of graphic improvements are likely to come. Most of the cellphones will incorporate GPS, and the trend of preferring them to standalone GPS devices have started. Business communication has gone portable and it's time you join the trend!
Social Software & Social Networking : New paradigm of business communication
Social software comprises of a wide range of technologies, such as social networking, social collaboration, social media and social validation. Using marketing tools which utilize sites like Facebook and Twitter is a common phenomenon. Open sharing and transparency of data are the new trend in communication. A number of companies launch their ad campaigns which utilize Twitter. Businesses are planning to create environments like this on their intranets for their employees, to share ideas and solve problems like never before.
Virtualization : A New World ;
Much of the current buzz is Virtualization of servers, where, one server impersonating 5 servers, and pulling it off, is the new world of network computing. Virtualization to eliminate duplicate copies of data on the real storage devices while maintaining the illusion to the accessing systems that the files are as originally stored (data deduplication) can significantly decrease the cost of storage devices and media to hold information. This cost effective way of handling the deluge of data in business today is just another trend with which you must contend.
Trendy Notebook or Netbook?
Notebook or Netbook? You may have seen them around. A small (10 inches!) laptop computer designed for wireless communication and Internet access. A number of manufacturers are hot on this trend trying to produce the perfect mobile internet device. Every PC manufacturer released a netbook last year to allure the growing user segment. This product has synergy with the cloud, as it is well suited for remotely accessing web based applications. This type of product will be developed further as the future in the cloud looms. Sleeker designs, snazzier cases and the plethora of color options will be in demand. Next on the demand will be notebooks with LED backlighting technology. They are lighter & thinner than traditional screens, consume lesser energy, save almost 10 per cent energy, and do not use mercury. You might expect to see the combo dedicated graphics cards and on-board graphics in laptops. It will provide you the option to switch between graphics power and battery stamina depending on the need.
Tuesday, August 25, 2009
IMPACT OF MOBILE TECHNOLOGY & MARKETING
Mobile technology is touching heights these days and the small device is offering a lot to the users other than making and receiving calls. With a new platform of smartphones in the market, this technology is giving a tough time to the other fields of advertising. The mobile advertising is an effective and more result-driven form of marketing. At times you are away from your computers but still have mobiles in your hands and it remains with you most of the time. So, your mobile is the ultimate platform for various companies to advertise their products & services. This phenomenon has given rise to a new form of marketing popularly known as mobile marketing.
Mobile marketing is blooming at a much faster rate as compared to the other forms of marketing. Though Internet marketing is on rise, mobile marketing is considered as a more cost effective, personalized, and immediate form of marketing. It is estimated that the world market for mobile marketing and advertising revenues will reach nearly $50 billion by 2014, up from about $29 billion today, growing at a five-year CAGR rate of nearly 12%. Europe and North America will grow at the fastest rates, about 16% through the period, to reach $16.3 billion and $12.4 billion, respectively. Many companies are using this new form of marketing to enhance brand awareness and increasing sales effectiveness. It has changed the ways of many users as they use their phones to search and sometimes, even, buy the products & services.
People often receive some kind of advertisements on their mobiles. These advertisements come in the form of SMS, MMS and Calls. You might be anywhere but you would keep on receiving such form of advertisements. SMS and messaging continue to dominate as the vehicles able to interact with the largest portion of the installed base for mobile phones. Mobile games used to represent the total sum of in-application advertising, but not any more. The surge in smartphone applications broadens the appeal for marketing messages inserted during program run time. Location is the mobile marketer’s best friend as it quickly becomes an integral component for precision audience targeting.
Most of the companies around the world are turning their marketing objectives towards the widespread mobile marketing. Companies are using all manner of lucrative methods to attract the buyers from various segments. If they are targeting kids, they can place their advertisements in mobile games or sponsored videos. One of the important things about mobile marketing is that it is the cheapest means of advertisements. Companies need not to invest huge amount of money for advertisements through mobile marketing.
2009 is expected to be a decisive year for mobile marketing spending as marketers worldwide move from disillusionment over their expected return from this platform to the realization that they can indeed enhance consumer brand equity via the targeted precision and customized experience that mobile affords over other media placements.
Mobile marketing is blooming at a much faster rate as compared to the other forms of marketing. Though Internet marketing is on rise, mobile marketing is considered as a more cost effective, personalized, and immediate form of marketing. It is estimated that the world market for mobile marketing and advertising revenues will reach nearly $50 billion by 2014, up from about $29 billion today, growing at a five-year CAGR rate of nearly 12%. Europe and North America will grow at the fastest rates, about 16% through the period, to reach $16.3 billion and $12.4 billion, respectively. Many companies are using this new form of marketing to enhance brand awareness and increasing sales effectiveness. It has changed the ways of many users as they use their phones to search and sometimes, even, buy the products & services.
People often receive some kind of advertisements on their mobiles. These advertisements come in the form of SMS, MMS and Calls. You might be anywhere but you would keep on receiving such form of advertisements. SMS and messaging continue to dominate as the vehicles able to interact with the largest portion of the installed base for mobile phones. Mobile games used to represent the total sum of in-application advertising, but not any more. The surge in smartphone applications broadens the appeal for marketing messages inserted during program run time. Location is the mobile marketer’s best friend as it quickly becomes an integral component for precision audience targeting.
Most of the companies around the world are turning their marketing objectives towards the widespread mobile marketing. Companies are using all manner of lucrative methods to attract the buyers from various segments. If they are targeting kids, they can place their advertisements in mobile games or sponsored videos. One of the important things about mobile marketing is that it is the cheapest means of advertisements. Companies need not to invest huge amount of money for advertisements through mobile marketing.
2009 is expected to be a decisive year for mobile marketing spending as marketers worldwide move from disillusionment over their expected return from this platform to the realization that they can indeed enhance consumer brand equity via the targeted precision and customized experience that mobile affords over other media placements.
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